Archive

The Rady School Blog

  • Kill the Cup, Oktoberfest, and Fantasy Football

    October 21, 2014
    by Drew Beal

    Hey there! I’m Drew Beal, a Full-Time MBA 2013 alum. I’m one of those guys that stuck around San Diego after graduation, working on his Lab to Market project. In fact, I’m writing to you from a co-working club in University Heights, 3rdspace, where I spend most of my days.

    When I got the opportunity to author a guest post for the Rady blog, I had a hard time deciding what to write about.  An update on my startup seemed like an obvious choice -- but so did Rady Oktoberfest. And believe it or not, I thought of a way to relate fantasy football to my Rady experience. In the end, I decided to write about all three. Enjoy!

    Kill the Cup, which started as a grassroots campaign at UC San Diego in spring 2013, is a waste reduction program that encourages consumers to bring a reusable cup when they get coffee. The program is now turning into a nationwide environmental initiative on college campuses, and we recently launched the Kill the Cup University Challenge.

    The social media-inspired contest, which lasts from Oct. 6 to Oct. 31, offers prizes and rewards to coffee drinkers who upload photos to KillTheCup.com posing with their reusable coffee cups. The pictures help establish social norms within the campus communities, with the goal of creating a triple-bottom line impact (less waste, more profits, more excitement around sustainability). We work with campus coffee shops to measure the impact, and we work with student ambassadors at each campus to implement the campaign. The teams that generate the greatest improvements in Social Awareness and Waste Reduction will be eligible for $5,000 in grants to fund their own social impact projects.

    So how do we make money? That’s a great question, and it’s been fun trying to figure that out. Given Kill the Cup’s growing popularity on college campuses, we’re confident in being able to establish an ongoing partnership with a leading consumer brand. Initial talks with Starbucks and Taco Bell were well-received, and they’re interested in seeing the results of the inaugural University Challenge.

    Our nonprofit status also makes us an attractive partner for 3rd-party fundraisers, that is, when a company holds a promotion to benefit Kill the Cup. For example, you can use the code KILLTHECUP to receive 10% of all KeepCup products through the end of October and 30% of sales go to our organization.

    Speaking of October, Rady held its annual Oktoberfest celebration two weeks ago. (See what I did there!?) The $10 all-you-can-eat-and-drink event never disappoints. Ok, maybe that one year with the small white cups was a little substandard. This year’s token giveaway, however, was one of the best yet. (Trust me, I know way too much about reusable cups.)

    One noticeable omission from this year’s Oktoberfest was the presence of Professor Roemer. His name was a common talking point amongst alumni -- regardless of the cohort, everyone has a Roemer story!

    Another common talking point -- especially with the FT ’12, ’13, and ’14 -- was an industry that has an estimated value of $70 billion. You guessed it: fantasy football. This marks the 3rd year of the aptly-named Rady Innovation League, which has members from three different cohorts. Think what you want about the absurdity of fantasy sports -- the league is a great way to stay in touch with old classmates. And there’s tons of data, so it’s a natural fit for MBA’s.

    So there you have it. 16-months post-graduation and all I have to talk about are reusable cups, beer fests, and the fact that I’m the only remaining undefeated team in the Rady Innovation League. Sounds like a successful update to me!

  • Looking Back at the 6th Annual Rady Golf Classic

    October 14, 2014
    by Ashley Dittmar

    The 6th Annual Rady Golf Classic, on October 6, 2014, was a success due to our many sponsors, participants, volunteers and the La Jolla Country Club. Thank you to everyone who made this day fun and memorable.
  • 3 Ways to Build More Self-Sufficient Employees

    October 7, 2014
    by Joanie Connell

    One of the complaints I’ve been hearing from leaders lately is that they have to spend so much time managing their employees that they don’t have enough time to get the rest of their work done. This is particularly true for Millennial employees who tend to want more direction and feedback than other generations of employees. Leaders, here are three simple ways to develop your employees...
  • Day at the Movies Inspires Business Incubator for Women

    September 30, 2014
    by Maria Contreras-Sweet

    Four years ago, after a marathon grant-writing session at University of California at San Diego, scientists Lada Rasochova and Rosibel Ochoa decided they needed a break and went to the movies. Playing at their local theater was...
  • Here's to the Next 10 Years!

    September 18, 2014
    by Dean Sullivan

    The entrepreneurial spirit is alive and well at Rady! It thrives through our StartR Accelerator Program, which will graduate its second class...
  • This is Pablo, Signing Off

    September 11, 2014
    by Pablo Valdivia

    It’s been nearly a year since my first Rady blog post reflecting on my first month as an intern, and I am sad to say this will be my last.
  • Getting Real about Leadership

    September 9, 2014
    by Bill Treasurer

    There are some differences between the leadership theories and ideals that you learn in college or graduate school and the actual practice of leading in the workplace.
  • You’ve Got Mail: 10 Tips to Conquer Emails

    September 2, 2014
    by Pablo Valdivia

    According to the McKinsey Global Institute, we spend an average of 13 hours—28 percent of our workweek—reading, deleting, sorting and sending emails. As cumbersome as it may seem, emailing is a necessary evil in the professional world...
  • Please Follow the Highlighted Route

    August 26, 2014
    by Pete Major

    Please Follow the Highlighted Route
  • Bay Area or Bust!

    August 21, 2014
    by Keri Robbins

    Bay Area or Bust!
  • Lumena Pharmaceuticals: A Rady Success Story

    July 17, 2014
    by Niall O’Donnell

    Lumena Pharmaceuticals: A Rady Success Story
  • Startup Summer

    July 15, 2014
    by Kristine Page

    Startup Summer
  • How to Build a New Career Through Networking

    July 10, 2014
    by Aimee Lim

    How to Build a New Career Through Networking
  • Summer in San Diego

    July 3, 2014
    by Elia Hu

    Summer in San Diego
  • How Rady is Going to Match Harvard, Stanford, and Berkeley (MIT, We Love You, Too)

    June 26, 2014
    by Joey Hinson

    How Rady is Going to Match Harvard, Stanford, and Berkeley (MIT, We Love You, Too)
  • Lab to Market

    June 24, 2014
    by Amanda Edelson

    Lab to Market
  • Go Green, Go Rady

    June 5, 2014
    by Chen Chen

    Go Green, Go Rady
  • Growing Up Rady

    June 3, 2014
    by Lisette Acevedo

    Thank you for making my daughter part of the Rady Community
  • Why Doctors Should Go to Business School

    May 29, 2014
    by Marci Bothwell

    Medicine Might Leave Us Behind
  • Conquering The Failure Complex

    May 15, 2014
    by Pablo Valdivia

    Conquering The Failure Complex