CIID Rady Idea Challenge

Rady Idea Challenge

Challenge PyramidAbout

The Rady Idea Challenge, exclusively for first year MBA students, invites you to observe the world around you and think about the things you experience and think about pain points. Is there a solution that can become a product or service that would be widely utilized?

The challenge is simple – think about what you see and:

  • Develop an idea of how to solve the problem
  • Work alone or with a team
  • Look for a professional seminar/workshop to help you formulate your solution
  • Submit a video of up to 3 minutes (you can create it on your phone!) describing the problem, your solution, and your potential customer

Selected ideas will present at the Rady Idea Challenge Quick Pitch Competition!


Information regarding submissions and the competition for the Fall 2017 Rady Idea Challenge will be available in September. Please check back, or email Karen Jensen at to be notified when details become available.