2011 Sony Marketing Strategy Case Competition

A compelling marketing strategy case. Mixed teams of five MBA students locked in fierce competition. Senior Sony executives at the judges’ table. $12,000 in prize money. National bragging rights on the line. Extended networking opportunities. Are you game?

Sony Building

Make Your Case a Winner

Up to 12 teams of five students will compete for the $6,000 grand prize, $4,000 second prize, $2,000 third prize and all accompanying bragging rights.

Click here for more details.

San Diego

Join us for a weekend in beautiful San Diego

Topping many “It Lists” of late, San Diego has shed its beach bum reputation and emerged a youthful, energetic city filled with an outdoor-loving population. San Diego is renowned for its near perfect climate, 70 miles of immaculate beaches and a dazzling array of world-class family attractions ... more

Building upon the successes Sony shared with Texas Christian University over the past three years, Sony is excited to host this 4th annual Marketing Strategy Case Competition in San Diego in 2011. TCU served as a gracious host and partner during the competition from 2008 to 2010, and we look forward to bringing this to Sony’s San Diego campus.

February 18–19, San Diego

The 2011 Sony Marketing Strategy Case Competition will be held in San Diego on February 18–19 at Sony Electronics Headquarters.