April 10, 2014


Course runs from 7:45am–5pm. Registration fee includes course materials, campus parking, catered breakfast and lunch.


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About the Program

Successfully managing the performance and motivation of all stakeholders, whatever their age, is critical for the effectiveness of all organizations. As much critical is the need to move people away from stereotypes that abound in the intergenerational field. In this workshop based on neuroscience findings, you will discover how to leverage “brain-based” principles which are common between all age groups and how to take care of the few behavioral differences between them.


  • Myths and realities about the generations
  • The key differences between younger and older brains
  • What is similar about the brain across age groups
  • 8 neuro-principles to neutralize the difference and maximize similarity
  • Practical collaborative techniques to improve performance, motivation and collaboration across all age groups


Give your organization the capacity to develop "intergenerational savvy" and:

  • Improve engagement
  • Increase productivity and innovation
  • Build diversity especially a mature age strategy
  • Reduce churn
  • Decrease costs of intergenerational conflict
  • Retain best talent


François Bogacz, MSc., is the co-founder and CEO of Neuroawareness Consulting Services Inc. He has facilitated workshops and online webinars about neuroscience to hundreds of executives, consultants, coaches and ADR neutrals in the last 24 months. François has worked at Microsoft, Hitachi, Philips and start-ups as a marketing and business development executive for the first part of his professional life. Among his achievements, he has launched Microsoft Windows and Office in France and created and managed the Internet portal activity of Microsoft, MSN, in France. He co-founded with 3 partners an Internet strategy consulting company in Paris for which he raised funds from ABN-AMRO and La Compagnie Financière Edmond de Rotschild. He then moved to Portugal where he co-founded Convirgente, one of the first consulting companies in Europe mixing coaching, mediation and facilitation skills.

François has completed a Post-Graduate in Neuroscience of Leadership, is a Graduate of Harvard Program On Negotiation, an IMI certified mediator, a De Bono Thinking Systems Facilitator, an ADR Group Accredited Mediator. François speaks fluently Portuguese, English and French. He has been living in Paris, Lisbon and Sydney and currently lives in San Diego with his wife and their son.

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