Rady School of Management at UC San Diego

Dominique Lauga

Dominique Lauga

Assistant Professor of Management & Strategy

Dr. Lauga received her Ph.D. in economics from the Massachusetts Institute of Technology in 2007. She has won several awards for undergraduate teaching as well as fellowships for her studies. Dr. Lauga has taught both undergraduate and graduate courses, at MIT and Brandeis University. Her research interests include industrial organization, marketing strategy, microeconomic theory and behavioral economics. Her teaching experience and her educational expertise in management make her a strong addition to the school’s faculty team.

Papers

Market Research and Innovation Strategy in a Duopoly” (Technical Appendix)
Marketing Science (forthcoming), with Elie Ofek

Working Papers

Persuasive Advertising with Sophisticated but Impressionable Consumers

“Uniqueness of the Max-Min Equilibrium in a Two-Dimensional Vertical Differentiation Model,” with Elie Ofek

“Corruption: Selection Effects in Popular Control,” with Abhijit Banerjee