Robert Sanders

Assistant Professor of Marketing

Curriculum Vitae

Contact Info

Rady School of Management
Wells Fargo Hall, Room 3W106
9500 Gilman Drive #0553
La Jolla, CA 92093-0553
Phone: (858) 534-1457
Personal Website

Research Areas

Marketing Analytics
Dynamic Decision-making
Business Economics and Public Policy

Industry Areas

Robert Sanders

Sanders's research interests include pricing experiments, dynamic decision-making, sustainability, and the intersection of business economics and public policy.  His current research involves studying both the causes and solutions to the problem of retail food waste. This interdisciplinary stream of work combines marketing, operations research, and economics and enables businesses to price their perishable products more intelligently. He also has research exploring the role of consumer information in the price premium that branded goods command over their private label competitors.

Sanders was named a Clayton Dissertation Proposal Competition winner in 2017. He was also awarded an Industrial Organization Research grant from the Becker Friedman Institute (BFI) at the University of Chicago in 2017.

Sanders earned his Ph.D. from University of Chicago's Booth School of Business in 2018 and his B.Sc. in economics from University of Pennsylvania's Wharton School of Business in 2012.


Working Papers and Works In Progress

The Economics of Retail Food Waste

Information and Demand for Branded Goods: in-store branded versus private label blind taste tests

The Value of Temporal Data in Target Marketing

Alcohol Consumption, Externalities, and the Business Cycle: Optimal Taxation Implications